It’s that time of year again; the time when the NFL regular season ends and several coaches who did not meet expectations get fired on the infamous Black Monday.
This year Black Monday got me thinking about the potential partners we work with here at AnswerFirst. If those businesses were NFL coaches would they be fired or would they be retained by their clients? Usually, a coach who is fired this time of year did not put together a good enough win loss record. The fan base is upset, the players are not getting it done, and the responsibility falls on the head coach; ownership has no choice but to decide to go in another direction.
Make no mistake that an NFL franchise is a business.
The franchise owner has to evaluate all aspects of the operation. If you are a business owner or decision maker what grade would you give yourself? What would your win loss record be? How do you stack up against the competition? Did your business make “the playoffs” or are you on the outside looking in again?
Your customers, patients, clients, and consumers are also fans of your business. They repeatedly use your product or service, they compare your product or service to similar ones, and if they have a good experience they will stay loyal to your product or service for years and years. I have even seen this loyalty passed on from generation to generation. I know I still use Quaker State Motor Oil in my vehicles because my father instilled in me that that was the best product for us.
Do your customers enjoy using your product or service? Do they have a pleasant experience when they call, email, or chat your business with questions?
If your business is not “playing in the playoffs” and your fan base is unhappy, then maybe it’s time you give AnswerFirst a call to help you with our business communication and customer service solutions. Happy New Year!
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