As a marketer, your time is likely split between marketing for other companies and your own.
Like your clients’ sites, driving traffic to your own website is critical to keep your leads flowing smoothly and abundantly. Whether you are a local SEO agency, PPC advertising agency or business reputation management consultancy, leads are the lifeblood of your organization. Obviously, it is really important that you capture and work every single lead that comes to you. After all, every lead is a potential customer and represents significant potential revenue now and in the future. For calls, using a live answering service ensures that you never miss a call and that you delight callers with a real person on the line.
Why Should You Use A Live Answering Service for Your Marketing Firm?
Even though most Internet marketing companies work largely online, a lot of their clientele still like to have that personal and local connection with their business partners. Even if your business is too small to have a receptionist to handle incoming calls, utilizing an answering service effectively gives you a live customer service professional to answer your inbound calls. Business owners that contact you by telephone like to do business personally, and they will be thrilled to not have to “Push 1 for English” or have to talk to (or listen to) a machine. A cheerful professional on the line makes a huge difference in your callers’ perceptions of the professionalism of your business.
What Are the Benefits of Live Answering Services?
First, a virtual receptionist or professional answering service is available 24 hours a day, 7 days a week so none of your inbound calls are ever missed. When you don’t miss calls, there is no loss of revenue or wasted marketing dollars. Further, the very best services, like AnswerFirst, only hire within the United States, so you can be assured that your calls will be answered by someone that is very capable of speaking and understanding English well. Nothing frustrates callers more than a language barrier. Finally, with live answering, you’ll have call tracking details to know when calls were received and caller ID info, as well as recorded calls in case you need to review what your prospects are asking about.
If you love helping small businesses and offer affordable Internet marketing services, using live call answering services will save you money while showing off your polished professionalism.